A

  • Abiodun. B, Onamusi Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]

  • Abiodun Babatunde, Onamusi Adaptive Capability, Social Media Agility, Ambidextrous Marketing Capability, and Business Survival: A Mediation Analysis [Volume 8, Issue 1, 2021, Page 31-47]

  • Ahungwa, Agnes Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]

  • Ayodele Agbetunde, Lateef Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]

B

E

  • Eshiett, Idongesit Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]

M

  • Maijama’a, Rabiu Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]

  • Mofoluwake. F, Ayo Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]

O

  • Olatunji Dawodu, Musa Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]

  • Onoja, Emmanuel Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]

  • Oyenuga, Michael Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]

S

  • Saidu Musa, Kabiru Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]