Volume 9 (2022)
Volume 8 (2021)
Volume 7 (2020)
Volume 6 (2019)
Volume 5 (2018)
Volume 4 (2017)
Volume 3 (2016)
Volume 2 (2015)
Volume 1 (2014)
Number of Articles: 5
Repurchase Intention: The Effect of Service Quality, System Quality, Information Quality, and Customer Satisfaction as Mediating Role: A PLS Approach of M-Commerce Ride Hailing Service in Vietnam
Page 78-91
Perception of Advertising and Expectations of Advertising in terms of Gender Differences
Page 92-99
Use of Viral Marketing by Universities
Page 100-110
Economic Effects and Invasion of Low-Cost Carriers on the Bulgarian Air Market
Page 111-121
Hotel Customer Loyalty: The Effect of Individual’s Similarity to Brand, Lifestyle Congruency and Cultural Brand Asset
Page 122-139