Afrobarometer Survey
Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]
Augmented Dickey Fuller Unit Root Test
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]
B
Brand Association
Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]
Brand attachment
Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]
Brand Awareness
Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]
Brand Loyalty
Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]
Breakpoint Unit Root Test
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]
C
Confirmatory Factor Analyses
Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]
Consumer Behaviour
Effect of Brand Equity on Consumer Behaviour Among Students of Veritas University, Nigeria: A Study of Apple Smartphones [Volume 8, Issue 1, 2021, Page 48-64]
Conventional Marketing
Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]
Crude Oil Price
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]
Customer equity
Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]
Customer loyalty
Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]
Customer Retention
Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]
Customer trust
Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]
Customer trust
Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]
G
Government Performance
Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]
I
Interest Rate
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]
N
Nigeria
Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]
O
Online Shopping
Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]
R
Risk Factor
Online Shopping Tendency and Customer Trust in Nigerian Service Sector [Volume 8, Issue 1, 2021, Page 65-75]
T
Tax Morale
Factor Analysis of Government Performance and Tax Morale in Nigeria [Volume 8, Issue 1, 2021, Page 17-30]
Telecoms Industry
Loyal Customers are Attached to Brands. Is this True? What is the Role of Customer Equity and Customer Trust? [Volume 8, Issue 1, 2021, Page 76-86]
Toda and Yamamoto Granger Causality
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]
U
Unemployment Rate
Crude Oil Price, Interest Rate and Unemployment Nexus in Nigeria: An Application of Toda and Yamamoto Long-Run Causality Procedure [Volume 8, Issue 1, 2021, Page 1-16]